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With an elegant and refined base such as the Mercedes E-Class Coupe creating a masterful interpretation of the vehicle is as easy as selling an original Van Gogh painting. Sadly, the Cabrio has been receiving most of the attention this year, with tuning firms such as Piecha and Carlsson running towards the drop top version of the luxury vehicle. Prior Design, however, have provided a brand new tuning kit for the 2010 Mercedes E-Class Coupe that will add an impressive body kit and some engine updates ready to increase the car’s power by up to 75hp.

The front of the Merc has been given a new bumper with side vents and a spoiler blade. On the sides of the car, Prior Design added a set of side sills before heading to the back for a rear bumper extension with three fins, a spoiler lip for the boot, and a roof edge spoiler, all available in carbon fiber as an option. The look is completed by a new set of 20" wheels offered in matte black, gloss black, and silver. After adding all of these components, Prior Design went ahead and dropped the ride by about 35mm and then sprinkled the interior with a range of carbon fiber trimmings. Rounding off the tuning kit is a choice of either a tail pipe on the left or a complete sports 4-pipe exhaust system in stainless steel. This option, plus some ECU modifications, can raise the output by up to 75hp, depending on the version of the car.

The full kit adds up to about EUR 5,116, or about $6,684 using the current rates, but each piece can be purchased individually.


Press release
The designers at PRIOR DESIGN have come up trumps just in time for the New Year with a customised body kit for the new E-Class Coupé. Following on from their body kit for the CLK W209, the designers from Kamp-Lintfort have now come up with further impressive evidence of their exceptionally skilled eye for the sporting contours and perfect proportions of cars of the Mercedes-Benz marque.

The front of what is fundamentally a very elegant coupĂ© has been given a new bumper with side vents and a spoiler blade. A set of side sills that, from a visual perspective, perfectly connect the car’s front and rear have been used to create the impression of a lowered outline. At the back there is a rear bumper extension with three fins, a spoiler lip for the boot, and a roof edge spoiler, with all three components also available in genuine carbon fibre as an option.

The visual effect is greatly enhanced by the new PRIOR GT wheel rims, fitted as 8.5 x 20-inch wheels at the front and 9.5 x 20-inch wheels at the rear. Together with the in-house lowering by 35 millimetres, they ensure that the wheel arches are filled perfectly. The PRIOR GT rims are available in matt black, gloss black and silver.

With regard to the exhaust system, the customer has the choice between a tail pipe on the left and a complete sports 4-pipe exhaust system in stainless steel. The exhaust system is, of course, MADE IN GERMANY, as are all the other parts of the body kit.

It is also worth mentioning that all the parts of this conversion kit also fit the convertible version of the E-Class. PRIOR DESIGN offers a range of trim parts in carbon for the interior.

PRIOR DESIGN offers various increased performance options on site of up to 55 kW / 75 bhp depending on the engine version.

Prices
* Body kit consisting of front bumper with blade, side sills and rear bumper extension with fins: EUR 1,899
* Boot spoiler lip: EUR 249
* Roof spoiler: EUR 229
* 20-inch Prior GT wheel rims with branded tyres: EUR 2,490
* 35 mm lowering: EUR 249


2011 Mercedes E-Class Coupe By Prior Design

2011 Mercedes E-Class Coupe By Prior Design

2011 Mercedes E-Class Coupe By Prior Design

2011 Mercedes E-Class Coupe By Prior Design

2011 Mercedes E-Class Coupe By Prior Design

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